SONY COMPUTER ENTERTAINMENT CANADA INC. SPONSORS WRESTLEMANIA® X8 AND FAN AXXESS(tm)

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Monday March 11, 2002

 

SONY COMPUTER ENTERTAINMENT CANADA INC. SPONSORS WRESTLEMANIA® X8 AND FAN AXXESS(tm)

PlayStation®2 Brings The Ultimate Interactive Experience To The Premier Sports Entertainment Event

Sony Computer Entertainment Canada Inc. announced today that it is the co-presenting sponsor of the World Wrestling Federation Entertainment's (WWFE) WrestleMania® X8 and Fan AXXESS(tm) in Toronto, March 14-17, 2002.

Located at Toronto's Skydome, WrestleMania® X8 brings the best in sports entertainment to close to 70,000 fans on-hand and to millions watching at home on pay-per-view. Conversely, as the co-presenting sponsor of Fan AXXESS(tm), fans will have the opportunity to enjoy the World Wrestling Federation's ultimate pre-show event.

From March 14-16th, Fan AXXESS(tm) is an annual 3-day fan festival where 30,000 fans have the opportunity rub shoulders with over 60 professional wrestlers. At Fan AXXESS(tm), attendees can obtain autographs of their favourite wrestler, practice their play-by-play or visit the Hall of Fame.

Attendees can also experience the latest PlayStation®2 titles in the PlayStation 2 Interactive Truck, a 53-foot custom-designed vehicle.

Inside the truck, more than 40 participants at a time will be able to play Kinetica(tm), Gran Turismo (tm)3 A-spec, Cool Boarders® 2001, 989 Sports' NFL GameDay(tm) 2002, Jak and Daxter: The Precursor Legacy*, Frequency(tm), Twisted Metal Black*, Parappa The Rapper® 2 and 989 Sports' Formula One 2001.

As well, fans will be able to participate in "PlayStation Brawlfest," the ultimate wrestling showdown where participants will compete on a large screen for the chance to step into a virtual ring and wrestle a World Wrestling Federation Superstar on the PlayStation 2 computer entertainment system.

On March 17, as the co-presenting sponsor of WrestleMania® X8 the company's presence will include category exclusive brand representation throughout Skydome. In addition, this event will be the official opening of Sony Computer Entertainment Canada's new PlayStation 2 interactive area at Skydome.

The PlayStation 2 interactive area will include six interactives allowing fans to play the latest PlayStation 2 titles. Finally, outside Skydome, fans will also be able to experience the latest PlayStation2 titles in the PlayStation 2 Interactive Truck.

"We are thrilled to be a part of Fan AXXESS(tm) and WrestleMania® X8 because it is the ultimate opportunity for fans to combine their passion for PlayStation and the World Wrestling Federation," said Ian Jackson, Director, Sony Computer Entertainment Canada.

"WrestleMania® and Fan AXXESS(tm) allows PlayStation fans to enjoy this year's premier wrestling event and the chance to enjoy the best interactive entertainment."

 

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