Rand McNally Road Atlas for Palm m505, m500 and m125 Handhelds

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Monday November 12, 2001

 

Rand McNally and Palm Announce Marketing Alliance to Deliver Co-branded Mobile Travel Solution Market Leaders Introduce Co-branded PalmPak Travel Card: Rand McNally Road Atlas for Palm m505, m500 and m125 Handhelds

Rand McNally, the world's premier provider of mapping, routing and travel solutions, and Palm, Inc. (Nasdaq:PALM), a leading provider of handheld computers, today announced amarketing alliance that has resulted in a co-branded application for Palm(TM) m505, m500 and m125 handhelds that is based on Rand McNally's flagship print Road Atlas.

The PalmPak(R) Travel Card: Rand McNally Road Atlas contains maps and road travel information for the United States (excluding Hawaii and Alaska), allowing users to create city-to-city driving directions for more than 12,000 cities, and includes a detailed database of amenities for more than 10,000 highway exits.

"We're excited about starting this relationship with Palm. As a trusted name in travel, Rand McNally has a great understanding and knowledge about the consumer's need for relevant travel information, when and where they need it," said Robert P. Denaro, senior vice president of the business-to-business unit of Rand McNally. "The combination of Rand McNally's software expertise and content and Palm's hardware innovation will enable consumers to access a whole new world of travel information, wherever they are."

"By bringing together two brand leaders like Rand McNally and Palm, we are able to more effectively deliver the types of applications Palm handheld users are looking for," said Kevin Hell, senior vice president of product management, Solutions Group, at Palm, Inc. "The PalmPak Travel Card: Rand McNally Road Atlas is a great example of the kinds of powerful solutions consumers can expect from this teaming of travel content and mobile technology. This solution truly exemplifies the power of Palm Expansion Cards -- now you'll never be lost if you have your Palm m125, m500 or m505 handheld."

Features of the New PalmPak Travel Card: Rand McNally Road Atlas The PalmPak Travel Card: Rand McNally Road Atlas features over a half million miles of U.S. highways and major roads, the most of any Palm handheld mapping application to date. Users will be able to create city-to-city driving directions and access the detailed database of highway exit information, which includes gas, lodging, food and ATMs. Additional functions include the ability to search by city, state, exit number, radius and three-letter airport codes; mileage and driving time calculations; and narrative descriptions of thousands of Rand McNally-researched point-of-interest listings, such as shopping and attractions.

"With a few taps on your Palm handheld, you can look at a map and locate where you are, plan your route, figure out how long it will take to get there and decide where you'll stop for lunch along the way," said Denaro.

"It's certain to become the indispensable guide for all drivers." The new Rand McNally Road Atlas PalmPak Travel Card has an estimated street price of $39.95US and is scheduled to be available in retail stores in the United States and Canada in late November and also online at The Rand McNally Travel Store www.randmcally.com/store and The Palm Store .

About Rand McNally

Rand McNally & Company, founded in 1856, is the world's premier provider of mapping, routing and travel solutions for consumers and businesses via print, software, the Internet and handheld devices. In addition to publishing the flagship Rand McNally Road Atlas, the company operates 28 Map & Travel stores across the United States and provides online travel services at randmcnally.com. The company includes Thomas Bros. Maps, Rand McNally Canada, Rand McNally-TDM, Inc. and also creates geographic information for reference and education.
www.randmcnally.com

 

About Palm, Inc.

Palm, Inc. is a pioneer in the field of mobile and wireless Internet solutions and a leading provider of handheld computers, according to IDC (December 2000). Based on the Palm OS(R) platform, Palm's handheld solutions allow people to carry and access their most critical information wherever they go. Palm(TM) handhelds address the needs of individuals, enterprises and educational institutions through thousands of application solutions.

The Palm OS platform is also the foundation for products from Palm's licensees and strategic partners, such as Acer, Franklin Covey, HandEra (formerly TRG), Handspring, IBM, Kyocera, Samsung, Sony and Symbol Technologies. Platform licensees also include AlphaSmart, Garmin and Nokia. The Palm Economy is a growing global community of industry-leading licensees, world-class OEM customers, and approximately 175,000 innovative developers and solution providers that have registered to develop solutions based on the Palm OS platform. Palm went public on March 2, 2000. Its stock is traded on the Nasdaq national market under the symbol PALM.
http://www.palm.com

 
 

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