Tuesday October 15, 2002 |
EB Games to Carry Essential Reality's New P5 Glove PeripheralEssential Reality, Inc. (Nasdaq:ESSR) announced today that EB Games (Nasdaq:ELBO) (formerly known as Electronic Boutique), one of the world's largest specialty retailers of video game hardware, software, and PC entertainment software and accessories, will be one of several companies to roll out Essential Reality's new peripheral product, the P5(TM). "We believe that gamers will be really excited about the P5, and as a result we are pleased to be one of the first retailers bringing the P5 to the mass market," said Jerry Madaio, VP Merchandising of EB Games. "The P5 is a valued addition to our fourth quarter product selection. I believe it is going to be a good fit for our customer base of avid gamers." The P5 is going to be available at the Electronic Boutique stores throughout North America and will debut with three P5-enabled titles including Hitman 2, as well as Tiger Hunt and a demo version of Beach Head 2002. Based upon Essential Reality's proprietary bend sensor and tracking technologies, the P5 is a hand-worn controller that gives users total intuitive interaction within 3-D environments. While the P5 can function in "mouse-mode" right out of the box, it is designed to deliver an enhanced experience that frees PC game players from the constraints of having to utilize complicated keyboard and mouse combinations. As a result, while the P5 will work with almost any PC game, its true power is fully realized when used in concert with games that have been especially enabled for it. Additional software "patches," which consumers can use to P5-enable existing popular PC games, will also be available on Essential Reality's website at the time the product is released (www.essentialreality.com). Essential Reality also plans to introduce a number of additional patches and/or bundles over the next six months. This comes in advance of a console-based edition of the P5, which is expected to be introduced during the second quarter of 2003. "Teaming
up with Electronic Boutique made perfect sense for us.
They are one of the world's premier retailers of
electronic games and their customer base is made up of
the exact type of consumer we're targeting," noted
Aaron Gavios, VP Sales for Essential Reality. "We
are very fortunate to have them as a retail partner in
our launch of the P5." |
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