Sony
achète Naughty Dog
Sony Computer
Entertainment of America Inc. achète Naughty
Dog, Inc. Naughty Dog est le développeur de la
populaire série Crash Bandicoot qui depuis1996,
20 million de copies de cette franchise a été
vendu. Les détails de cette transaction ne sont
pas publique.
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Sony
Computer Entertainment America Inc. Expands Its
Software Development Operation With Acquisition
of Premier Games Creator Naughty Dog, Inc.
PlayStation(R)2
Platform Exclusivity Confirmed for Team Behind
The Highly-Acclaimed and Best-Selling Crash
Bandicoot(TM) Franchise
Sony Computer
Entertainment America Inc. announced today that
it has acquired Naughty Dog, Inc., an independent
game development house responsible for creating
the revolutionary Crash Bandicoot(TM) franchise.
On the heels of
the successful launch of the PlayStation(R)2
computer entertainment system, this acquisition
further strengthens Sony Computer Entertainment
America's capacity to create and distribute
breakthrough entertainment content by leveraging
the tremendous skills and expertise of the most
successful and coveted U.S. developer in the
gaming industry.
As part of this
deal, Naughty Dog's entire 30-person team becomes
a wholly-owned subsidiary of Sony Computer
Entertainment America Inc. and will operate under
the Naughty Dog brand name. Financial terms of
this arrangement are not public. Based in Santa
Monica, Calif., Naughty Dog's day-to-day
operations will continue to be run by the current
management team and founders, Andrew Gavin and
Jason Rubin, under the direction of Shuhei
Yoshida, vice president, product development,
Sony Computer Entertainment America Inc.
After introducing
the world to Crash Bandicoot in 1996, Naughty Dog
soon broadened the franchise with Crash Bandicoot
2: Cortex Strikes Back(TM), Crash Bandicoot:
WARPED(TM), and CTR (Crash Team Racing)(TM). The
highly rated titles have sold more than 20
million units collectively, and have broken many
sales records across the globe. Since releasing
CTR (Crash Team Racing) in 1999, Naughty Dog has
thrown its entire team into developing new
content for PlayStation 2.
"As one of
the world's premier software developers with a
proven track record of success we are pleased to
increase our close working relationship with the
talented animators, programmers and developers at
Naughty Dog to create breakthrough content
exclusively for PlayStation 2," said Shuhei
Yoshida, vice president, product development,
Sony Computer Entertainment America Inc.
"Through this acquisition we can continue to
ensure that we are providing the most
challenging, revolutionary computer entertainment
experiences that will exceed consumers
expectations."
"Sony
Computer Entertainment America's vision and
leadership across the entire entertainment
spectrum, as well as its approach to the
videogame industry, first drew Naughty Dog to the
company," said Jason Rubin, co-president,
Naughty Dog, Inc. "Now, after a perfect
publisher/developer relationship that has lasted
six years, Naughty Dog feels that becoming a part
of Sony Computer Entertainment America is the
best way to share our unique style and philosophy
of game development with PlayStation 2
enthusiasts."
"Naughty Dog
picked the PlayStation as the winner in the last
generation of consoles before the first unit hit
shelves. Our determination to focus specifically
on titles for the PlayStation was one of the
primary reasons for our success," notes Andy
Gavin, co-president, Naughty Dog, Inc. "We
are equally confident, if not more so, in
PlayStation 2. Joining Sony Computer
Entertainment America allows us to focus on what
we are sure will be this generation's premier
system."
Naughty Dog
develops cutting-edge technology, graphics and
gameplay for titles released on next-generation
game systems.
Sony Computer
Entertainment America Inc. continues to redefine
the entertainment lifestyle with its
PlayStation(R) and PS one(TM) game console and
the PlayStation(R)2 computer entertainment
system. The PlayStation 2 computer entertainment
system is set to revolutionize the home
entertainment market, offering the most
compelling interactive content and the capability
to be used as a network terminal in the coming
broadband era.
Recognized as the
undisputed industry leader, Sony Computer
Entertainment America Inc. markets the PS one
game console and PlayStation 2 computer
entertainment system and develops, publishes,
markets and distributes software for the PS one
game console and the PlayStation 2 computer
entertainment system for the North American
market. Based in Foster City, Calif., Sony
Computer Entertainment America Inc. serves as
headquarters for all North American operations
and is a wholly-owned subsidiary of Sony Computer
Entertainment Inc.
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