LADYDRAGON.COM - IAN JACKSON TO LEAD SONY COMPUTER ENTERTAINMENT CANADA

Monday December 17, 2001

IAN JACKSON TO LEAD SONY COMPUTER ENTERTAINMENT CANADA

Sony Computer Entertainment America Inc. today appointed Ian Jackson, director of its Canadian subsidiary, Sony Computer Entertainment Canada, effective immediately. Previously, Jackson held the position of Canadian sales manager for the company.

In his new role, Jackson will lead the overall Canadian subsidiary. Reporting to Jack Tretton, senior vice president, Sony Computer Entertainment America Inc., Jackson and his strong Sony Computer Entertainment Canada management team are committed to maintaining the company's leadership position in the Canadian market. To build on the strong leadership team already in place, a new Canadian sales manager will be hired.

"I am eager to lead Sony Computer Entertainment Canada into the future," said Ian Jackson. "Sony Computer Entertainment Canada is a dynamic organization that is responsive to the needs of the Canadian market and I am dedicated to ensuring its continued success and growth."

"I have tremendous confidence in Ian's abilities," said Jack Tretton, senior vice president, Sony Computer Entertainment America Inc. "His outstanding performance as Canadian sales manager, combined with his more than 12 years of industry experience make him the ideal leader for our Canadian operations."

Over the past four years as Canadian sales manager, Jackson played an integral role in managing the Canadian sales strategy for the PlayStation® and PS one(tm) game consoles, the PlayStation®2 computer entertainment system, and their supporting software and peripherals. In 1999, Jackson was recognized by the company and awarded "Sales Manager of the Year" for his contribution to the organization. Prior to joining Sony Computer Entertainment Canada, Jackson held various management positions at Electronic Arts and Panasonic Canada. In addition to his extensive background in the videogame industry, he also spent several years in the PC products industry.

Sony Computer Entertainment America Inc. continues to redefine the entertainment lifestyle with its PlayStation® and PS one(tm) game consoles and the PlayStation*2 computer entertainment system. The PlayStation 2 computer entertainment system is set to revolutionize the home entertainment market, offering the most compelling interactive content and the capability to be used as a network terminal in the coming broadband era.

Recognized as the undisputed industry leader, Sony Computer Entertainment America Inc. markets the PS one game console and PlayStation 2 computer entertainment system and develops, publishes, markets and distributes software for the PS one game console and the PlayStation 2 computer entertainment system for the North American market. Based in Foster City, Calif., Sony Computer Entertainment America Inc. serves as headquarters for all North American operations and is a wholly-owned subsidiary of Sony Computer Entertainment Inc.