LADYDRAGON.COM - E3 2001 -

ACTIVISION SHOWCASES LATEST GAME ACQUISITIONS AT E3

Bloody Roar 3, World’s Scariest Police Chases, Bomberman Tournament and Pinobee: Wings of Adventure Round Out Dynamic Game Slate

Activision, Inc. (Nasdaq: ATVI) is rounding out its E3 game slate with four exciting new acquisitions – Bloody Roar 3 for the PlayStation2 computer entertainment system, World’s Scariest Police Chases for the PlayStation game console and Bomberman Tournament and Pinobee: Wings of Adventure for the Nintendo Game Boy Advance. The games, which span the fighting, driving, action-adventure genres, are expected to hit retail shelves beginning this spring

"We are committed to enhancing our game lineup with a select number of high-quality acquisitions," states Larry Goldberg, executive vice president, Activision Worldwide Studios. "Bloody Roar 3, World’s Scariest Police Chases and Bomberman Tournament are based on well established, popular properties, while Pinobee: Wings of Adventure is an original title that features compelling characters, locales and an intriguing storyline. Each of these games feature rich gameplay experiences that will appeal to a wide selection of players."

Bloody Roar 3

The sequel to the critically acclaimed fighting series, Bloody Roar 3 offers fans the fast and fluid fighting action of its predecessors. The game, which was hailed by leading industry news source Gamespot Video Games as the best installment in the series, immerses players in a 3D, adrenaline pumping gameplay experience with 14 playable characters. Each character has the ability to transform from human to an alternate beast life form with special attack beast moves. Featuring single and two player head-to-head action, players must use their unique fighting skills to battle their way through nine different immersive environments that feature destructible walls and floors. Bloody Roar 3 is being developed by Eighting Co., Ltd. and Hudson Soft Co., Ltd. and is currently rated "RP" (Rating Pending) by the ESRB.

World’s Scariest Police Chases

Based on Fox Broadcasting’s popular car chase series, World’s Scariest Police Chases delivers full throttle hot pursuits and an array of police activity, including high-speed chases, robberies in progress and deadly shootouts. A wild, no-holds-barred driving game for the PlayStation game console, the title puts players in control of the action as a police officer chasing and apprehending law-breaking criminals. Perpetrators will lead players on a slew of hazardous, breakneck chases as they try to avoid being captured for such crimes as drunk driving, drug smuggling and terrorism. Players will pursue their suspects through a dynamic city, taking shortcuts and using aggressive tactics as necessary to apprehend them. World’s Scariest Police Chases is being developed by Unique Development Studios, produced by Fox Interactive, and carries a "T" ("Teen") rating by the ESRB - Mild Animated Violence and Mild Language – content suitable for persons ages 13 and older.

Bomberman Tournament

Featuring fast and furious gameplay, Bomberman Tournament for the Game Boy Advance delivers its signature brand of non-stop action to fans of the best-selling franchise. In the game, players must tactically navigate through eight different battlefield mazes while hunting down opponents and avoiding bombs. The game is one of the first Game Boy Advance titles that allows up to four players to battle it out from one Game Pak using the Game Boy Advance’s Game LinkÒ Cable. The game also features an in-depth adventure mode that lets players travel on a single player quest through five expansive lands, interact with characters, solve brain teasing puzzles and battle mega-bosses. Bomberman Tournament is being developed by Hudson Soft Co., Ltd. and carries an "E" ("Everyone") rating by the ESRB –Mild Violence - content suitable for persons ages 6 and older.

Pinobee: Wings of Adventure

This immersive side-scrolling adventure is set in nine vibrant 3D worlds complete with characters to interact with and obstacles and enemies to overcome. Each world has been hand painted and takes full advantage of Game Boy Advance’s ability to render multi-layered backgrounds for a real 3D effect. Players must guide Pinobee, a robotic bee who is missing a heart, on a quest to find and rescue his kidnapped creator, Grandpa Bee. The game gives players the opportunity to work their way through multiple storylines that result in eight unique and different endings. Throughout their adventures, players can collect over 50 items and magical power ups that can be exchanged with other players by using Game Boy Advance’s Game Link Cable. Pinobee: Wings of Adventure is being developed by Artoon Co., Ltd. and Hudson Soft. Co., Ltd. and carries an "E" ("Everyone") rating by the ESRB - content suitable for persons ages 6 and older.

About Activision, Inc.

Headquartered in Santa Monica, California, Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted revenues of $620 million for the fiscal year ended March 31, 2001.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Japan, Australia, and the Netherlands. More information about Activision and its products can be found on the company's World Wide Web site, which is located at http://www.activision.com.