Playboy: The Mansion

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Thursday April 22, 2004

 

Playboy: TheMansion

Playboy: The Mansion

PTM is the ultimate lifestyle game, allowing the gamer to "Play Hef" and live the good life. The player is in charge of running the Playboy Empire, and must put out a magazine each month. In order to generate content for the magazine, the Virtual Hef will throw incredible parties with celebrities and rockstars in town. The social management of the parties will enable the player to acquire content for the magazine, including the unique, sexy Photo Shoot feature which the gamer will use to get his or her cover shot. With a broad depth of gameplay, and a simulation experience of the ultimate lifestyle, PTM lets a gamer Play Hef, build the dream and live the good life.

LadyDragon at the Playboy Mansion

Over 80 Playboy Playmates will be part of the Playboy: The Mansion video game. All Playmates will be presented in a "timeless" fashion, looking as they did when appearing in the magazine.

Heres a partial list of the Playmates you can look forward to see in the game.

Lauren Anderson, 7/02 

Helena Antonaccio, 6/69 

Lisa Baker, PMOY 67

Penny Baker, 1/84 Anniv.) (30th

Darlene Bernaola, 1/00 (Millennium)

Debbie Boostrom, 8/81

Eleanor Bradley, 2/57 

Brandi Brandt, 10/87

Jonnie Nicely, 8/56

Kimberly Paige, 5/87

Lesa Ann Pedriana, 4/84

Melodye Prentiss, 7/68 

Janet Quist, 12/78 

Divini Rae, 11/03

Laura Richmond, 9/88

Christine Richters, 5/86  

Layla Roberts, 10/97  

Michele Rogers, 6/02  

Sharon Rogers, 1/64 

Anka Romensky, 2/02

Pat Russo, 11/65 

Pamela Saunders, 11/85 

Suzi Schott, 8/84

Natalia Sokolova, 4/99

Liz Stewart, 7/84

Shannon Stewart, 6/00

Serria Tawan, 11/02

Jeana Tomasino, 11/80

Victoria Valentino, 9/63 

Roberta Vasquez, 11/84 

Karen Velez, PMOY 1985 

Petra Verkaik, 12/89

Lindsey E. Vuolo, 11/01

Lisa Welch, 9/80 

Nicole Whitehead, 5/04 

Carrie Yazel, 5/91

Ginger Young, 5/60

There is a slight amount of information on www.PlayHef.com

PLAYBOY: THE MANSION™ READY FOR ACTION ON PLAYSTATION®2

Players to slip into Hef's slippers and live the ultimate lifestyle later this year

Co-publishers Groove Games and ARUSH Entertainment today announced that their upcoming, highly anticipated title Playboy: The Mansion™, published under license from Playboy Enterprises, will be available on the PlayStation®2 computer entertainment system during the 2004 Holiday season.

Currently under development at Cyberlore Studios, Playboy: The Mansion™ is a unique gaming experience that seamlessly combines intriguing social interaction, party-throwing simulation and empire- building challenges.

""As you can imagine, we're all very excited about this project," said Joe Minton, CEO of Cyberlore Studios. "From the very beginning we've put a great deal of effort into making this groundbreaking game a fun and sexy experience for the PS2."

The game puts the player into the virtual slippers of world-famous Playboy Founder Hugh Hefner, building Playboy Magazine and the Playboy Mansion into dynamic cultural icons. Gamers also will live the lifestyle, rubbing elbows with stunning women and popular celebrities, and share the mystique of the Mansion by hosting extravagant, exciting parties. Smart management of the Mansion's social scene is required to keep the business thriving, and scoring hot celebrity interviews and arranging sexy photo shoots are just some of the tasks that players will encounter in growing the empire.

The innovative Photoshoot gameplay allows the player to take control of the camera, shoot models for magazine covers and pick and choose the best overall theme for each issue in order to maintain the excellence that the buying public demands.

"Playboy: The Mansion™ is an ambitious, clever title that will be right at home on the PlayStation2 system," said Jim Perkins, president and CEO of ARUSH Entertainment.

"This game is unlike anything console gamers have ever seen before, and will raise the bar for simulation and empire-building games."

Rendered in a beautiful 3D environment including actual Playboy estate areas such as the Game House and the world-famous Playboy Grotto, the game portrays an accurate, virtually livable version of the actual Playboy Mansion. Gamers can also create their own versions of the Mansion as they step into the role of the Playboy mogul, hosting lavish parties designed to be the envy of Hollywood.

With Campaign and Empire modes, players can either follow an intriguing and involved storyline, or be set loose to explore and create on their own.

The release of Playboy: The Mansion™ marks Playboy's entry into the video game category and underlines the growth of Playboy's licensing business in the entertainment arena. In addition to game industry advertising and merchandising initiatives, ARUSH and Groove will aggressively market the game in Playboy magazine and on Playboy.com to support the launch.

Playboy readers spent over $300 million on video games over the last year with more than 3.1 million readers owning a video game system. Playboy:

The Mansion, distributed in North America by Hip Interactive, will be on display at the Electronic Entertainment Expo in May 2004 in West Hall Booth 2208. For more information on the game, please visit www.PlayHef.com

PLAYBOY: THE MANSION™ COMING TO XBOX

The ultimate fantasy of living the Playboy lifestyle is coming to the popular gaming console in 2004

Co-publishers Groove Games and ARUSH Entertainment today announced that their upcoming, highly anticipated title Playboy: The Mansion™, published under license from Playboy Enterprises, will be available on the Xbox® video game system from Microsoft during the 2004 Holiday season.

Currently under development at Cyberlore Studios, Playboy: The Mansion™ is a unique gaming experience that seamlessly combines intriguing social interaction, party-throwing simulation and empire- building challenges.

"This is a dream project for a development studio," said Joe Minton, CEO of Cyberlore Studios. "We're putting all eleven years of our experience and expertise into making this an outstanding game."

The player steps into the virtual slippers of world-famous Playboy Founder Hugh Hefner, building Playboy Magazine and the Playboy Mansion into dynamic cultural icons. Gamers also will live the lifestyle, rubbing elbows with stunning women and popular celebrities, and share the mystique of the Mansion by hosting extravagant, exciting parties. Crafty management of the Mansion's social scene will be required to keep the business end of things thriving. Scoring hot celebrity interviews and arranging sexy photo shoots are just some of the tasks that players will encounter in growing the empire. The innovative Photoshoot gameplay will allow the player to take control of the camera, shoot models for magazine covers and pick and choose the best overall theme for each issue in order to maintain the excellence that the buying public demands.

"We're very excited to be working with Microsoft on Playboy: The Mansion™," said Jon Walsh, president and CEO of Groove Games. "With its broad target audience of both novice and expert gamers, the Xbox is the perfect vehicle to bring the game to consumers. Xbox enthusiasts are going to have a great time with this game."

Rendered in a fully 3D environment with actual Playboy estate areas such as the Game House and the world-famous Playboy Grotto, the game portrays an accurate, virtually livable version of the actual Playboy Mansion. Gamers will be able to create their own versions of the Mansion as they step into the role of the Playboy mogul, hosting lavish parties designed to be the envy of Hollywood. With Campaign and Empire modes, players can either follow an intriguing and involved storyline, or be set loose to explore and create on their own.

The release of Playboy: The Mansion™ marks Playboy's entry into the video game category and underlines the growth of Playboy's licensing business in the entertainment arena. In addition to game industry advertising and merchandising initiatives, ARUSH and Groove will aggressively market the game in Playboy magazine and on Playboy.com to support the launch.

Playboy readers spent over $300 million on video games over the last year with more than 3.1 million readers owning a video game system. Playboy: The Mansion, distributed in North America by Hip Interactive, will be on display at the Electronic Entertainment Expo in May 2004 in West Hall Booth 2208. For more information on the game, please visit www.PlayHef.com

PLAYBOY: THE MANSION VIDEO GAMES TO BE DEVELOPED BY CYBERLORE

Gamers Step Into Hef's Slippers To Build The Playboy Empire

LOS ANGELES -- May 14, 2003 - Kicking off the Electronic Entertainment Expo (E3), co-publishers ARUSH Entertainment and Groove Games today announced that Massachusetts developer Cyberlore has begun development on Playboy: The Mansion™. Gamers worldwide will get the chance to build Hugh Hefner's Playboy Empire on their PC's and console gaming systems in late 2004.

"We were looking for a development team that could handle the enormity of creating a game that communicates the excitement and essence of the world-renowned Playboy brand and we found it in Cyberlore," said Jim Perkins, spokesman for ARUSH and Groove. "Their impressive creativity and development experience will make Playboy: The Mansion a true simulation of the Playboy lifestyle."

Cyberlore has experience on all current generation console platforms, as well as Windows. The company's award-winning titles span multiple genres, and include the upcoming RISK for the PlayStation® 2, Mechwarrior™ 4: Mercenaries, Majesty™: The Fantasy Kingdom Sim, and WarCraft® II: Beyond the Dark Portal.

"We are using our extensive experience with simulation, strategy and role-playing games to make Playboy: The Mansion into a true-to-life replica of the Playboy lifestyle," said Joe Minton, President & CEO of Cyberlore. "Gamers will be given the chance to feel what it's like to walk in Hef's slippers."

Playboy: The Mansion is a truly unique gaming experience that seamlessly combines an intriguing social interaction simulation with empire building challenges. In the game the player assumes the persona of world-famous playboy Hugh Hefner, building Playboy Magazine and the Playboy Mansion into dynamic cultural icons and making the Playboy brand one of the world's most recognizable. Gamers will also live the lifestyle, rubbing shoulders with stunning women and popular celebrities, and share the mystique of the mansion by hosting lavish parties. Crafty management of the social scene of your Mansion will be a requirement to keep the business end of things thriving. Scoring hot celebrity interviews and arranging sexy photo shoots will be just some of the things the player will encounter in growing the empire.

More features of Playboy: The Mansion include:

  • A fully 3D environment with a dynamic camera. Zoom out and admire the majesty of each Mansion area or zoom in and view the excitement up close.

  • Multiple Playboy estate areas, including the inside of the Mansion, Back Lawn, Pool and Grotto, Gym, Tennis Court, Zoo, Game House and Garage.

  • Hundreds of "Celebrities," including actors, athletes, authors, business executives, comedians, fashion designers, models, musicians, politicians and racecar drivers.

  • Campaign Mode - A dozen missions that chronicle Hugh Hefner and the Playboy Mansion's rise to international fame.

  • Empire Mode - Select your own goals (fame, circulation, guests, etc) and then work over a series of months or years to achieve them.

  • The Playboy Philosophy - You're rewarded for living the good life, having a positive sexual attitude and promoting tolerance and individual freedom.

About Playboy Enterprises, Inc. Playboy Enterprises is a brand-driven, international multimedia entertainment company that publishes editions of Playboy magazine around the world; operates Playboy and Spice television networks and distributes programming via home video and DVD globally; licenses the Playboy and Spice trademarks internationally for a range of consumer products and services; and operates Playboy.com, a leading men's lifestyle and entertainment Web site.

About ARUSH Entertainment Based in Scottsdale, Ariz., ARUSH Entertainment is a worldwide publisher of interactive entertainment software for personal computers and advanced entertainment consoles. As a division of World Entertainment Broadcasting Corporation (WEB Corp.,) ARUSH publishes PC and console video games for sale in retail outlets and on the Internet. It recently published Duke Nukem: Manhattan Project™, Hunting Unlimited®, and Devastation™. For more information, please visit www.ArushGames.com

About Groove Games Headquartered in Toronto, Canada, Groove Games is a worldwide video game publisher and licensor of content. Groove's mission is to develop and partner with worldwide-recognized brands in order to publish and license great games for avid gamers everywhere. For more information visit the company Web site at www.groovegames.com

About Cyberlore Based in Northampton, Massachusetts, Cyberlore Studios, Inc has been creating great and award-winning games for over a decade. Cyberlore's mission is to create games that focus on providing fun and innovative play. The company also values its employees, offering them an open, healthy and fun workplace along with great benefits. www.cyberlore.com

 

 

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